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What Are the Master's and DNP Essentials, and What Are

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What are the master's and DNP essentials, and what are they used for?

Understand the marketing concept and the importance of satisfying customer needs.
Recognize the value and methods of maintaining customer relationships and loyalty.
Learn the elements of the marketing mix (four Ps).
Understand the evolution of market orientations and their impact on marketing strategies.

Definitions:

Attachment Behaviour

The tendency of an infant to maintain close physical proximity to the mother or primary caregiver.

Bowlby

John Bowlby was a British psychologist best known for his work in developing Attachment Theory, which emphasized the importance of early emotional bonds between children and their caregivers.

Caregiver

A person who provides direct care, support, and assistance to someone in need, often a child, elderly, or disabled person.

Equitable

Characterized by fairness and impartiality; just and right in treatment or judgment.

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