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Which of the following, related to the candidate question, will assist the researcher in determining what is already known about the topic and what new information a new study could contribute?
Intangible Resources
Non-physical assets owned by a business, such as intellectual property, brand reputation, and customer relationships.
Substitutable Resources
Resources in a firm that can be replaced by other resources to perform the same function, affecting competitive advantage and strategic planning.
Value Chain
A series of activities performed by a company to deliver a valuable product or service to the market.
Strategic Importance
Significance associated with a decision or action that affects the long-term objectives and competitive positioning of an organization.
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