Targeting Is a Convenient Strategy Borrowed from Commercial Marketing to Individualize

question 71

True/False

Targeting is a convenient strategy borrowed from commercial marketing to individualize messaging for different segments of the population.

---

Definitions:

Average-Total-Cost Curve

A graphical representation showing the relationship between the average total cost of producing a good and the quantity of the good produced.

Diminishing Marginal Product

A principle stating that, holding all else constant, an increase in the quantity of one input will eventually lead to lower additional output per unit of input.

Marginal Product

The extra production that comes from using an additional unit of input, while keeping other inputs unchanged.

Total Cost Curve

A graphical representation of the total cost of production, which shows how total cost changes as the quantity of output changes.