Examlex
Which of the following is not considered an important richness factor in the media richness theory (MRT) ?
Horizontal Conflict
Disagreements or disputes between businesses at the same level of the distribution channel, such as between two retailers.
Intermediaries
Parties or people who play an intermediary role in the supply chain, helping to broker deals between manufacturers and buyers.
Marketing Channel
The path or route through which goods or services travel from the producer or provider to the final user or consumer.
Corporate Conflict
Corporate conflict involves disputes or disagreements within a company, typically between employees or between management and employees.
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