What Type of Data Has No Particular Order in Response

question 13

Multiple Choice

What type of data has no particular order in response categories and codes are arbitrary?

• A) Ordinal Data
• B) Categorical Data
• C) Nominal Data
• D) Ratio Data

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Definitions:

Customer Value

The perception of what a product or service is worth to a customer versus the possible alternatives.

Cannibalization

The reduction in sales volume, revenue, or market share of one product as a result of the introduction of a new product by the same producer.

Marketing Phenomenon

Notable trends or occurrences in the marketing field that influence consumer behavior, marketing strategies, and business outcomes.

Sophisticated Women's Clothing

Apparel targeted at women that is designed with high-quality materials, elegant styles, and often caters to a professional or upscale market.