The Two Basic Communication Channels Utilized in the Diffusion of Innovations

question 17

Short Answer

The two basic communication channels utilized in the Diffusion of Innovations theory are _____________ and ______________.

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Definitions:

Rawls

Refers to John Rawls, an American political philosopher noted for his work in moral and political philosophy, especially in the theory of justice as fairness.

Ross

Likely refers to W.D. Ross, a philosopher known for his contributions to ethical theory, particularly the concept of prima facie duties.

Nussbaum

A reference to Martha Nussbaum, a philosopher known for her work on capabilities approach in social justice and ethics.

Informed Consent

A process in which a person gives permission based on a full understanding of the risks and benefits of a medical procedure or experiment.