Regarding the Stages of and Procedures for Conducting a Survey

question 16

Multiple Choice

Regarding the stages of and procedures for conducting a survey,

• A) computer-assisted interviewing eliminates the need for pretesting the survey instrument.
• B) follow-up efforts are especially important in mail surveys.
• C) supervision and quality control are most difficult in a telephone survey.
• D) in personal interview surveys, interviewer training generally focuses on teaching interviewers how to detect whether respondents are telling the truth.

---

Definitions:

Spillover Effect

Involves the influence of one area of a person's life over another, such as how work stress can impact home life.

Physical Arousal

A physiological response involving increased heart rate, muscle tension, blood pressure, and breathing rate, often due to excitement or physical activity.

Subliminal Stimulation

A sensory stimulus that is below an individual's threshold for conscious perception but can still influence behavior or thought.

Pupil Contraction

The process by which the pupil decreases in size to limit the amount of light entering the eye.