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The two factors that are varied in a Solomon four-group design are
Heuristic Processing
A mental shortcut that allows individuals to make decisions and solve problems quickly and efficiently, based on automatic, intuitive judgments.
Life Stages Hypothesis
A theory suggesting that individuals' preferences, behaviors, and attitudes change as they pass through different stages of their life.
Susceptibility
Refers to the likelihood or predisposition of an individual to be affected or influenced by certain external factors or conditions.
Attitude Change
This is the process by which an individual's attitudes are influenced and modified through various means, such as persuasion, social influence, or personal experience.
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