Hiring Staffers Can Be a Tricky Task for Members to Navigate

question 10

Essay

Hiring staffers can be a tricky task for members to navigate. Describe two potential problems that less-than-ideal staffers might have.

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Definitions:

Personalization

The process of tailoring a service or product to accommodate specific individuals or groups.

Social Media Professionals

Individuals who specialize in creating, managing, and analyzing content on social media platforms to engage audiences and achieve business goals.

#OptOutside

A campaign encouraging people to spend time outdoors instead of participating in Black Friday shopping, initiated by the retail company REI.

Cause-Related Marketing

A marketing strategy where businesses align with a social cause or charity to generate business benefits as well as societal impact.