Examlex
Which is NOT a qualitative data analysis software?
Without Conducting Research
Proceeding to make decisions or form opinions without gathering information, data, or evidence to support those conclusions.
Secret-Shopper Reports
Evaluations conducted by individuals posing as customers to collect data on a business's products, services, and customer experience, often for quality assurance.
Return on Marketing Investment
A measurement of the profitability gained from marketing activities, comparing the revenue generated to the costs of marketing.
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