Examlex
Which of the following statements about random assignment is NOT true:
Planning Phase
The first stage in the process of project management or strategic planning, involving the setting of goals and outlining the steps to achieve them.
Strategic Marketing Process
An organized approach to identifying customer needs, crafting marketing strategies to meet those needs, and implementing actions to achieve marketing objectives.
Marketing Plans
Strategic outlines that detail the advertising and marketing efforts for a specific period of time to achieve business objectives.
Marketing Mix Strategies
The application of marketing 4Ps (product, price, place, promotion) to create an effective strategy to meet customer needs.
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