Mere Exposure Does Not Increase Liking in All Cases

question 86

Multiple Choice

Mere exposure does not increase liking in all cases.Which of the following has been identified as a time when mere exposure will likely not result in a more positive attitude?

• A) When people have an initial negative reaction to a stimulus.
• B) When people are overexposed to a stimulus.
• C) When people have an initial neutral response to a stimulus.
• D) Either when people have an initial negative reaction or are over exposed to a stimulus.

---

Definitions:

Polygraph

A device that measures physiological responses, such as heart rate and sweat production, to assess truthfulness.

Electrocardiograph

A device used to record the electrical activity of the heart over a period of time.

Electroencephalograph

A machine used to record the electrical activity of the brain through electrodes attached to the scalp.

Myograph

An instrument that records the force and duration of muscle contractions.