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Utilitarians claim that
Discount Prices
Lower than the standard price, often used as a promotional strategy to increase sales or clear out inventory.
Omnichannel Strategy
Involves integrating multiple methods of shopping available to consumers, such as online, in-store, and through mobile apps, to provide a seamless customer experience.
Multichannel Strategy
A marketing approach that combines various communication channels, such as retail stores, online, and mobile apps, to provide a seamless customer experience and broaden market reach.
Supercenters
Large retail stores that combine a supermarket and a department store, offering a wide range of products including groceries, clothing, and household goods under one roof.
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