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The year 2012 was significant because it was the first year that a single candidate, Barack Obama, raised and spent more than:
Manufacturing Overhead
The indirect costs associated with manufacturing a product, including utilities, depreciation on machinery, and maintenance costs, not directly tied to production volume.
Product Design Costs
Expenses associated with the creation and design of a product, including research, testing, and prototyping.
Unit Level
Refers to activities or costs that are incurred for every single unit of production, directly tied to the output level in manufacturing processes.
Activity-based Costing
A costing method that assigns overhead and indirect costs to related products and services based on their usage of resources.
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