A Local Veterans Support Group Within the Waterbrooke Community Decides

question 16

Essay

A local veterans support group within the Waterbrooke community decides to change their monthly meeting from Tuesdays to Thursdays. While many are open to adopting this new idea, others are concerned that attendance will decrease due to other community functions that occur on the same night. When the support group facilitator asked for input, Carl was unwilling to make the change immediately, but would rather wait and see to find out what others say and if they make the change. Carl would most likely be open to this change once others agree to make the date change for the monthly meeting. The Diffusion of Innovations Theory characterizes adopters who accept change at different rates. When reflecting on the Diffusion of Innovations Theory, what rate of change does Carl represent based on his response to the proposed change?

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Definitions:

Manufacture of Consent

A concept in media and communications indicating the manipulation of public opinion to serve the interests of a governing elite.

Public Opinion

The aggregate of individual attitudes or beliefs held by the adult population concerning social, economic, and political issues or policies.

Mass Consumption

The widespread purchasing and use of goods and services by a large portion of the population.

U.S. Marines

A branch of the United States Armed Forces responsible for providing power projection and amphibious warfare capabilities.