Examlex
Considering principles of cognitive informatics when designing technology interfaces helps to mitigate:
Product Knowledge
The understanding and information a company or individual has about a product’s features, benefits, application, and use.
Demographic Segmentation
The process of dividing a market into segments based on demographic factors such as age, gender, income, education, and ethnicity to better target marketing efforts.
Lifestyle
A way of life or style of living that reflects the attitudes and values of a person or group.
Segmentation Bases
Criteria used to divide a market into discrete customer groups based on shared characteristics.
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