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The Nurses' Health Study, the large ________________ study, ongoing since 1976 found that women taking hormone therapy had a 61 percent lower risk of heart disease and a 75 percent lower risk of hip fractures.
Direct Format
Involves presenting information straightforwardly and clearly without unnecessary embellishments or details.
Sales Messages
Communications crafted to persuade potential customers to purchase a product or service, focusing on benefits and value.
Explicit Request
A direct and clear instruction or plea for someone to perform an action or provide information without ambiguity.
Key Selling Points
The most attractive and unique features of a product or service that are highlighted to encourage purchases.
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