Examlex
MATCHING
Identify the letter of the choice that best matches the phrase or definition.
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Target Markets
A specific group of consumers at which a company aims its products and services.
Portfolio Analysis
Portfolio analysis is the process of evaluating and managing a collection of investments, assets, or business units to optimize performance and align with strategic goals.
Target Market
A specific group of potential consumers towards which a company directs its marketing efforts and strategies to sell its products or services.
Competitive Superiority
The advantage that a company has over its competitors, allowing it to generate greater sales or margins and/or retain more customers.
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