Examlex
What is the mode of the following numbers: 3, 8, 8, 57, 71, 77, 44, 45, 49, 63, 77, 44?
Establishing Budget
The process of calculating the amount of money needed or available for a specific purpose or project.
Click-through Rate
A metric used to measure the effectiveness of an online advertising campaign, calculated by dividing the number of clicks an ad receives by the number of times it is shown.
Desired Action
The specific behavior or response a marketer aims to elicit from the target audience through various promotional strategies.
Gross Rating Points
A metric in advertising that measures the size of an audience reached by a specific media or campaign.
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