Building Internal Support for the Brand Involves Three Steps

question 9

Multiple Choice

Building internal support for the brand involves three steps. What are they?

• A) Tracking, understanding brand logic, internal launch
• B) External launch, brand research, positioning
• C) Positioning, build a brand team, internal by-in
• D) Understanding brand logic, gaining internal buy-in, building a brand team

---

Definitions:

War Debts

Financial obligations incurred by nations due to the costs of engaging in war, often leading to significant economic strain post-conflict.

Sedition Law

Legislation that restricts speech or actions considered to be aimed at inciting rebellion against the authority of a state.

Louisiana Purchase

The 1803 acquisition by the United States of approximately 828,000 square miles of territory from France, more than doubling the size of the U.S. at the time.

Republicanism

A political ideology that values the principles of a republic, emphasizing representative democracy, civic virtue, and opposition to monarchy and tyranny.