Which Method of Data Collection Would the Planning Committee Use

question 4

Multiple Choice

Which method of data collection would the planning committee use to generate the greatest response rate?

• A) Focus group
• B) Observation
• C) Interview
• D) Online survey

---

Definitions:

Customer

An individual or organization that purchases goods or services from a business.

Gift of Gab

The ability to speak effortlessly and fluently, often used to describe someone who is articulate and persuasive in conversation.

Buying Signal

An indication, either verbal or non-verbal, that a prospect is leaning towards making a purchase.

Sales Presentation

A detailed pitch or demonstration of a product or service designed to inform and persuade potential buyers.