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The More Personal the Contact with the Buyer in the Post-Purchase

question 126

True/False

The more personal the contact with the buyer in the post-purchase stage, the more satisfied the buyer with the purchase.


Definitions:

Auditory Communication

refers to the exchange of information through verbal language and sounds that can be heard.

Linguistic Relativity Hypothesis

The concept that the structure of a language influences its speakers' world view or cognition, and thus people's perceptions are relative to their spoken language.

Cognitive Linguistic Hypothesis

A theory suggesting that language influences or shapes the speaker's worldview and cognitive processes.

Intonation

The variation of pitch while speaking, which can affect the meaning of words and sentences.

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