If a Service or Product Is Technically Complex, Advertising Is

question 15

True/False

If a service or product is technically complex, advertising is more important than sales to be able to show and explain it correctly to the prospective buyer in detailed copy.

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Definitions:

Four Freedoms

Fundamental principles outlined by President Franklin D. Roosevelt in 1941, which include freedom of speech, freedom of worship, freedom from want, and freedom from fear.

Truman's Decision

Refers to President Harry S. Truman's decision to use atomic bombs on Hiroshima and Nagasaki in 1945, effectively ending World War II.

Atomic Bombs

Powerful nuclear weapons that release enormous energy through nuclear reactions, historically used during World War II on the Japanese cities of Hiroshima and Nagasaki.

Good Neighbor Policy

A foreign policy adopted by the United States during the presidency of Franklin D. Roosevelt towards Latin America, aiming at non-intervention and non-interference in the domestic affairs of Latin American countries.