Which of the Following Is Likely to Qualify as an Urban

question 8

Multiple Choice

Which of the following is likely to qualify as an urban legend?

• A) the generally shared view of New York as a very dangerous place to live
• B) the story of how hockey player Maurice Richard became an epic hero to the people of Montreal
• C) the story of how people ran in terror from the terrorist attack on the London tube
• D) the story of how Liverpool got its name
• E) the story of the woman who decided to dry her pet poodle in the microwave

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Definitions:

Distributors

Entities or individuals responsible for delivering a company's products from the manufacturer to the ultimate consumer or retailer.

Consumer Markets

Markets that consist of individuals and households that purchase goods and services for personal consumption.

Business-To-Business Markets

Markets where transactions are conducted between companies, rather than between companies and individual consumers.

Purchase Decisions

Purchase Decisions involve the thought process and actions of consumers or businesses leading up to the buying of a product or service, influenced by various internal and external factors.