Examlex
MATCHING
Identify the letter of the choice that best matches the phrase or definition.
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Category Killer
A specialist that offers an extensive assortment in a particular category, so overwhelming the category that other retailers have difficulty competing.
Staples
Basic or essential goods that are widely used and regularly purchased, such as food, clothing, and hygiene products.
Very Specific Market Segments
Very Specific Market Segments target a narrowly defined, highly specialized portion of a broader market, focusing on particular consumer needs.
Department Stores
Large retail establishments that offer a wide variety of goods in different categories known as "departments" within the same store.
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