The ________ Lays Out the Target Markets and the Value

question 98

Multiple Choice

The ________ lays out the target markets and the value proposition that will be offered, based on an analysis of the best market opportunities.

• A) corporate mission
• B) strategic marketing plan
• C) organizational plan
• D) corporate tactical plan
• E) customer value statement

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Definitions:

Organization Efficiency

The ability of an organization to achieve its goals with minimal waste of resources, including time, money, and labor.

Bystander Apathy

The phenomenon where individuals are less likely to offer help to a victim when other people are present, often attributed to the diffusion of responsibility.

Groupthink

A psychological phenomenon that occurs within a group of people when the desire for harmony or conformity results in an irrational or dysfunctional decision-making outcome.

Agricultural Societies

Communities whose economy and way of life are primarily based on agriculture and farming practices.