________ Is the Difference Between the Prospective Customer's Evaluation of All

question 92

Multiple Choice

________ is the difference between the prospective customer's evaluation of all the benefits and all the costs of an offering and the perceived alternatives.

• A) Report rating
• B) Competitors market share rate
• C) Perceived usefulness
• D) Customer perceived value
• E) Failure avoidance rate

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Definitions:

Chameleon Effect

The unconscious mimicry of the postures, mannerisms, facial expressions, and other behaviors of one's interaction partners, often facilitating social connection.

Psychology Professor

An academic or professional who teaches psychology and conducts research in the field of psychology at a college or university.

Normative Social Influence

The influence of other people that leads us to conform to be liked and accepted by them.

Chameleon Effect

The unintentional imitation of the body positions, gestures, facial expressions, and various behaviors of individuals one is interacting with.