The Major Tools in a Marketing MPR Department Include Publications

question 13

Multiple Choice

The major tools in a marketing MPR department include publications, events, sponsorships, ________, speeches, public-service activities, and identity media.

• A) news
• B) customers
• C) universities
• D) managers
• E) colleges

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Definitions:

Assets

Resources owned or controlled by a business, entity, or individual, which are expected to produce economic value or future benefits.

Total Asset Turnover Ratio

A financial metric that measures the efficiency of a company at using its assets to generate revenue.

Sales Revenue

The income received from selling goods or services over a period of time.