An RFM Analysis Analyzes and Ranks Customers Based on Demographic

question 15

True/False

An RFM analysis analyzes and ranks customers based on demographic characteristics.

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Definitions:

Rewards

Incentives or benefits given to individuals or groups to promote desired behaviors or outcomes.

Reinforcers

Reinforcers are stimuli that, when introduced following a behavior, increase the likelihood of that behavior being repeated in the future.

Performance Feedback

The information provided to an individual or group regarding their performance, aimed at reinforcing strengths or identifying areas for improvement.

Employee Behaviour

Actions and conduct exhibited by workers in the course of their employment.