The Primary Focus of Transaction-Focused Selling Is the ________________________

question 64

Multiple Choice

The primary focus of transaction-focused selling is the ________________________.

• A) Salesperson and the selling organization
• B) Customer
• C) Product
• D) Communication process
• E) All of the above.

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Definitions:

Generalization

The tendency to respond in the same way to different but similar stimuli.

Discrimination

Unjust or prejudicial treatment of people based on characteristics such as race, age, sex, or disability.

Generalization

The process in which the effects of a learned behavior spread from the original situation to new situations or stimuli that are similar.

Shaping

A method used in behavioral psychology to gradually guide someone towards a desired behavior by reinforcing successive approximations of the target behavior.