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Microethics concerns
Storytelling
The act of conveying events in words, sound, images, or a mix of these, often with a structured plot and characters.
Social Media
Platforms and websites that enable users to create, share content, and participate in social networking, fostering interactions and community building online.
User-Generated Content
Content created and shared by consumers about a brand or product on digital platforms, which can influence public perception and brand reputation.
Branded Content
Content that is produced or funded by an advertiser or sponsor, aiming to promote brand values rather than directly advertise products.
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