Describe Three Types of Technology That Facilitate Consumer Data Collection

question 29

Essay

Describe three types of technology that facilitate consumer data collection. Why do marketers collect this information? Outline the pros and cons of data collection. Can consumers stop the collection of their data?

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Definitions:

Real Property

Land and anything permanently attached to it, such as buildings or structures, which is considered immovable.

Misrepresentation

The act of providing false or misleading information with the intent that others will rely on it to their detriment.

Undue Influence

An act of persuasion that overcomes the free will of another person, often through manipulation or coercion, leading to an unfair advantage in a legal contract or transaction.

Fair Market Value

The price at which property would sell on the open market between a willing buyer and a willing seller, both having reasonable knowledge of the relevant facts.