Examlex
You are the marketing manager for a dog food brand that is seeking to make the brand distinctive. Provide two detailed suggestions for how this can be done. Give two potential pitfalls.
Sponsored Reviews
Sponsored reviews are assessments or evaluations of products or services that are paid for by the company that offers the product or service, often used in marketing.
PayPerPost
A controversial online business model where bloggers or influencers are paid to write posts about a product or service, raising questions about bias and credibility.
Word-Of-Mouth Advertising
A marketing method through which information about products or services is passed from one person to another through oral communication.
Viral Marketing
A marketing strategy that focuses on spreading information and opinions about a product or service from person to person, especially by leveraging networks and social media.
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