The _______ Impulse Occurs When Consumers Suddenly Make a Purchase

question 45

Multiple Choice

The _______ impulse occurs when consumers suddenly make a purchase to resolve a long-held conflict or desire.

• A) compensatory
• B) breakthrough
• C) accelerator
• D) blind

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Definitions:

Prospective Memory

The aspect of memory that involves remembering to perform a planned action or task at a specific future point in time.

Digit Recall

A cognitive task that tests memory and attention by requiring individuals to repeat a series of numbers forwards or backwards.

Vocabulary

The group of words recognized and employed by an individual in a certain language.

Age

the length of time that a person or object has existed or the period during which an organism has lived.