Define the Different Hierarchies of Effects

question 38

Essay

Define the different hierarchies of effects. Why is it important that marketers identify which hierarchy of effects is most relevant to them?

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Definitions:

Central

Pertaining to the most important or core aspects of something, often in a system or theory.

Parasympathetic

Pertains to the part of the autonomic nervous system responsible for conserving energy and slowing down the heart rate.

Sympathetic

Pertaining to the part of the autonomic nervous system that increases alertness, muscle tension, and energy expenditure in response to stress.

Somatic

Pertaining to the body, especially as distinct from the mind or the emotions.