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-Kohlberg's preconventional stage
Marketing Concept
A philosophy of business maintaining that the satisfaction of customer needs and wants is the economic and social reason for a firm’s existence and that the firm should therefore direct its activities toward fulfilling those needs and wants, yielding, at the same time, long-term profitability.
Firm's Existence
Relates to the ongoing operations and presence of a company within its market or industry.
Career Path
The upward sequence of job movements during a sales career.
Job Movements
Refers to career changes, promotions, or transfers within or between companies, affecting employee trajectories and organizational structure.
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