Categorize the Key Areas That Need to Be Covered in Measuring

question 7

Essay

Categorize the key areas that need to be covered in measuring social media according to the International Association for measurement of Communication (AMEC). Point out the strengths and weakness of each area.

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Definitions:

Periodic Cash Flows

Regular, repeated payments or receipts of money during the life of an investment, project, or financial asset.

IFRS Rules

Guidelines and regulations within the International Financial Reporting Standards that specify how financial transactions and events should be recorded and reported.

Revenue Recognition

The accounting principle that dictates the specific conditions under which revenue is recognized or accounted for.

U.S.GAAP

United States Generally Accepted Accounting Principles; the framework of accounting standards, principles, and procedures used in the financial reporting in the U.S.