What Can Research Do for Public Relations Practitioners

question 36

Multiple Choice

What can research do for public relations practitioners?

• A) boost their credibility
• B) guarantee optimal results
• C) prove the critics wrong
• D) increase client billings

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Definitions:

Counterargument

An argument or set of reasons put forward to oppose an idea or theory developed in another argument.

Revise

The process of making changes to a document, plan, design, or idea to correct errors or improve the overall quality.

Beliefs

The acceptance that something exists or is true, especially one without proof.

Propositions

Statements or assertions that express judgments or opinions, which can be either true or false.