If You Want to Better Understand Attitudes, Behaviors, and Values

question 26

Multiple Choice

If you want to better understand attitudes, behaviors, and values of a given public, which type of audience segmentation should you choose?

• A) demographics
• B) psychographics
• C) personas
• D) personalities

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Definitions:

Andrea Pisano

An Italian sculptor and architect from the 14th century, best known for his work on the doors of the Florence Baptistery and contributions to Gothic art.

Florence's Baptistery

An iconic religious building in Florence, Italy, known for its octagonal shape, impressive bronze doors, and role in the history of Renaissance art.

Spatial Illusionism

The artistic technique of creating the illusion of depth or three-dimensionality on a two-dimensional surface.

Worldly Realism

An artistic or literary manner that focuses on depicting the world and human activity as it exists in reality, often emphasizing gritty, unidealized portrayals.