What Are a Few of the Potential Ethics-Related Situations You

question 13

Essay

What are a few of the potential ethics-related situations you may face as a PR professional, and how might you approach them?

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Definitions:

Variable Costs

Costs that vary directly with the level of production or output.

Yearly Return

The percentage of increase or decrease in the value of an investment over a one-year period.

Maximize

To increase to the greatest possible amount or degree.

Minimize

To reduce something to the smallest possible level or amount.