Although Changes Are Constantly Occurring in Society, PR Leaders Do

question 17

True/False

Although changes are constantly occurring in society, PR leaders do not have to change because their profession is built upon timeless principles.

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Definitions:

Ethical Standards

Guidelines that dictate the conduct deemed acceptable and moral within a profession or organization.

Moral Wrongdoing

Actions or behaviors that are considered unethical or immoral based on societal or personal moral standards.

Diversity

The inclusion of individuals representing more than one national origin, color, religion, socioeconomic stratum, sexual orientation, etc., to enrich a community or organization.

Ethical Pluralism

The belief that there are multiple ethical principles which can be valid, but might come into conflict in certain situations, requiring a balance or choice to be made.