Examlex
Which of the following is (are) used in the punctuation process during the organization stage of perception?
Headline
In an advertisement, large type designed to draw attention.
Puffery
A promotional statement or claim that is subjective, exaggerating the virtues of a product or service, without intending to be taken literally.
Body Copy
The main text portion of an ad.
Print Advertisement
A form of marketing communication used to promote or sell a product, service, or idea through visually appealing messages in magazines, newspapers, posters, or billboards.
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