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Who Popularized the OLI Paradigm to Explain the Characteristics of Multinational

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Who popularized the OLI paradigm to explain the characteristics of multinational corporations?


Definitions:

Lower Status

The ranking or position that is considered inferior or less prestigious within a social or organizational hierarchy.

Higher Status

Describes a position of greater power, respect, or social standing compared to others.

Fundamental Attribution Error

The tendency for people to over-emphasize personality-based explanations for behaviors observed in others while underestimating the influence of external factors.

Schematic Processing

A cognitive process that uses social schemata to organize and interpret information about the social world.

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