________ Describes Efforts to Achieve a Better Fit with the Environment

question 3

Short Answer

________ describes efforts to achieve a better fit with the environment.

Describe the market research process, including the initial step of defining the problem.

Explain how market research aids in segmenting and targeting customers, along with developing marketing programs.

Understand the role of experiments in causal research.

Identify the characteristics and benefits of descriptive research.