A Generic Value Chain Consists of Five Primary Activities and Four

question 97

True/False

A generic value chain consists of five primary activities and four support activities.

---

Definitions:

Brand Transparency

The practice of openly sharing all aspects of the company's operations, values, and ethics with consumers, fostering trust and credibility.

Brand Engagement

The process of building a relationship between a brand and its consumers, encouraging loyalty and interaction through various means.

First Moment

An initial point in time or the very first instance of an event or occurrence.

Truth Online

Truth online refers to the accuracy and veracity of information presented on the internet, which can be influenced by various factors including source credibility and fact-checking rigor.