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This Model Specifically Addresses How the Individual Feels About Him/herself

question 50

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This model specifically addresses how the individual feels about him/herself, others of the same group, others of another minority group, and members of the majority or dominant group.


Definitions:

Personal Selling Process

A sequence of seven steps that salespeople follow to acquire new customers and obtain orders: prospecting and qualifying; preapproach; approach; presentation; handling objections; gaining commitment; and follow-up.

Qualified Prospects

Potential customers who have been researched and evaluated and are deemed to have a high likelihood of becoming buyers.

New-business Salespeople

Sales professionals specialized in identifying, engaging, and converting prospects into new customers, vital for business growth and market expansion.

The Approach Step

A phase in a process or strategy that involves moving towards a specific goal or objective through planned actions.

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