Examlex
The cone of confusion is:
New Identity
The process of developing or adopting a new image, brand, or persona, often to signify changes or evolution.
Repositioned
involves changing the target market or perception of a product, brand, or concept to better meet strategic goals.
Define and Develop
The process of establishing clear goals or ideas and then working to create or bring them to fruition.
Brand Identity
The collection of all elements a brand creates to portray the right image to its consumer.
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