Discuss the Importance of Ensuring Internal Validity in Research Studies

question 40

Essay

Discuss the importance of ensuring internal validity in research studies. What are the implications if internal validity of a causal relationship cannot be confirmed in a research study?

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Definitions:

Increased Use

A strategy aiming to encourage existing customers to use more of a product or service.

Technology

The application of scientific knowledge for practical purposes, especially in industry and everyday life.

Personal Interactions

Personal interactions refer to direct and reciprocal communication or engagement between two or more individuals.

Cell Phone

A portable telephone that uses wireless technology to send and receive calls and messages.