Whose Work Stressed the Importance of Product and Market Selection

question 8

Multiple Choice

Whose work stressed the importance of product and market selection in strategy?

• A) Ohmae (1982)
• B) Kim and Mauborgne (2004 and 2005)
• C) Mintzberg (2005)
• D) Ohmae (1982) and Kim and Mauborgne (2004 and 2005)

---

Definitions:

Dividend Income

Income received from owning shares in a company, typically paid out from the company's earnings to its shareholders at set intervals.

Other Comprehensive Income

Revenues, expenses, gains, and losses that are not included in net income but affect a company's equity, including items like foreign currency items and unrealized gains on securities.

Statement Of Income

A financial report that shows a company's revenues, expenses, and profits over a specific period, typically a quarter or year, also known as an income statement.

Unrealized Gains

Increases in the value of assets that a company holds which have not yet been sold and thus not "realized."