Audience "Activity" Can Include "Utility," the Idea That Media Have

question 16

True/False

Audience "activity" can include "utility," the idea that media have many uses for people, and people can put media to those uses.

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Definitions:

Professional Obligations

Duties or responsibilities that come with one's profession, including adherence to ethical standards and commitment to properly performing job roles.

Role

The set of behaviors expected of someone because of their status.

Master Status

A status that is always relevant and affects all other statuses we possess.

Embodied

The representation or manifestation of something in a tangible or physically perceivable form.